Press release

06/2021

When Ladbrokes.be defends the Belgians!

Following the campaign of Winamax (French sports betting operator) which targets with humor (or not) the Belgians, Ladbrokes.be decides to answer to the French with humor too

            

The Winamax campaign mentions on its billboards "The Belgians have French fries, we prefer potatoes", a bit easy... The Belgian sports betting operator Ladbrokes.be, decided to respond in the same theme to the French: « Les français sont chauvins, nous on est chaud patate !* »

Check out the two visuals below and feel free to visit the Ladbrokes.be Instagram page to decide who will have the last word!

https://www.instagram.com/ladbrokesbe/ 

*BELGIAN HUMOR WITHOUT MODERATION